Animation

Small animations gives life to your website, Animations are basically movement of different elements such as images text, logo etc animations can be used in various places like button click animation which will began to play which someone clicks button, background animation etc. Animations are used for increasing user engagement and enhancing user expierence

Visual Elements of Web Design

Visual elements are an important part of web design because the whole User Interface( by which the user interacts with a machine or software) is made of Visual elements. Visual elements should convey a message related to the topic of the website, using various things such as different colors, shapes, font images, etc. In this article, we see some important visual elements used in web design, the importance of visual elements, and in the end some FAQs related to visual elements of web design.

Visual Elements of Web Design

Table of Content

  • Reason to use Visual Elements
  • Color
  • Images
  • Fonts
  • Animation
  • White Space
  • Layout
  • Responsive Design
  • Key Benefits of Visual Elements
  • What practices to Avoid?
  • Conclusion

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Reason to use Visual Elements

To communicate and convey the message of the website. Visual elements can express the meaning, purpose, or goal of the website in a clear and concise way To enhance and improve the user experience of the website: Visual elements can make the website more user-friendly, accessible, and responsive by providing visual cues, symbols, or representations for the website To attract and retain the attention of the users: Visual elements can catch the eye of the users and make them curious or interested in the website....

Color

Color is most important part of web interface design, it increases the readibility and accessibility of page and also different colors have different meanings and contexts so its necessary to choose color after proper research. You should know these things for choosing best color for website...

Images

Images are another important part of visual presentation because user can understand things in visual form such as image easier and faster than normal text. There are two types of images generally used, photographic images like you are making tourism site then you can add beautiful photos of different places and second type is Graphical images these type of images are made using computer graphics for example images used in background....

Fonts

Good fonts not just only increases readibility of text but also make its appearance premium and rich. You can give modern, traditional or elegant looks to your sites usings different types of fonts. Fonts are divided into two categories Serif and Sans Serif...

Animation

Small animations gives life to your website, Animations are basically movement of different elements such as images text, logo etc animations can be used in various places like button click animation which will began to play which someone clicks button, background animation etc. Animations are used for increasing user engagement and enhancing user expierence...

White Space

White space is simple yet a very important visual element of web design. White space means empty space between other elements of page. We use white space after elements so that the elements wont look collided to each other and easily visible....

Layout

It is foundation base of page. It decides where and how should different elements of page are organised to create a good user expierence Layout can be of different types based on the arrangement of elements in page. like...

Responsive Design

As we know that websites can be accessed in multiple devices not only computers but also tablets and mobiles. So its necessary that it when website is opened in mobile device it changes its design accordingly. So users of both devices have ease accessing the website. Following are some ways for making web design responsive...

Key Benefits of Visual Elements

Visual elements increase the user’s retention which lead to increasing engagement and reducing bounce rate. Without visual elements web design is just a piece of code which is unreadable for lot of people and un-interactive , but visual elements helps us to provide it in simple form so everyone can understand. Consistent use of visual elements such as logo will create a unique identity and brand recognition. Visual elements can be scaled to different screen sizes thus making accessible for multiple devices. Good Layout, Use of white space guide users through content and navigation becomes easy....

What practices to Avoid?

Avoid overuse of visual elements like animations, transition or special effects it will frustrate users and also your website will get slower. Dont use overly fancy fonts as they will decrease readibility, also not use very tiny font size and sufficient space should be between headings, paragraphs etc. Avoid neglecting the use of responsive design because that will cause a bad user experience for mobile users. Ensure that your visual elements adapt to various screen sizes and orientations. Bad image quality, will make users think like your website is not real or authentic so use good quality images. Auto playing videos in pages are annoying for users, make sure videos are placed like they will play only when clicked. Complicated forms and hard-to-solve captchas can discourage user interaction and lead to form abandonment....

Conclusion

Hence now we know what are main visual element how they are important in web design. They compose the whole of user interface. But they should be carefully used otherwise website will look unauthentic. We hope that this article provided some insights to web design projects. Knowing best places to use visual elements takes a lot of learning and experience but once you learnt this properly your site will become attractive and easily rank on search engine....