How Sellers Benefit from Udaan in 2023
Udaan’s 2023 success story extends beyond just platform sales figures. It also paints a picture of significant benefits reaped by sellers who leveraged the platform’s capabilities. Here’s a closer look at how udaan empowered sellers in 2023:
- Increased Sales and Market Reach: Udaan’s extensive network connects sellers to a nationwide audience, enabling them to reach far beyond their local markets. This significantly expands their potential customer base, leading to increased sales opportunities and overall business growth.
- Competitive Pricing and Efficient Operations: Udaan streamlines the supply chain process, allowing sellers to offer competitive prices to buyers. Additionally, the platform’s efficient logistics network reduces operational costs for sellers, further enhancing their profit margins.
- Growth for Small and Medium Businesses (SMBs): Udaan levels the playing field for smaller businesses by providing them with access to the same resources and markets as larger players. This empowers them to compete effectively and achieve significant growth, as evidenced by the 900 sellers exceeding Rs 1 crore in sales in 2023.
- Diversification and New Product Categories: Udaan offers a diverse range of product categories, allowing sellers to expand their product offerings and cater to a wider range of customer needs. This diversification helps them attract new customers and mitigate risks associated with relying solely on a limited product portfolio.
- Convenience and Efficiency: Udaan’s user-friendly platform simplifies the entire sales process for sellers, from product listing and order management to receiving payments. This streamlined experience saves sellers time and resources, allowing them to focus on core business activities.
- Financial Security and Transparency: Udaan facilitates secure transactions and provides transparent payment options. This reduces the risk of fraud and late payments for sellers, ensuring they receive timely payments for their products.
B2B platform Udaan sees sale of 2.25 billion products in 2023
Udaan, a prominent player in India’s B2B e-commerce space, has witnessed phenomenal growth in 2023. The platform facilitated the sale of a staggering 2.25 billion products across the nation, solidifying its position as a key enabler for small businesses and Kirana stores. This achievement signifies a significant contribution to India’s B2B e-commerce landscape, which is projected to reach a value of USD 700 billion by 2023-end.
In Short
- Udaan, the online B2B platform, shipped over 2.25 billion products across India in 2023.
- 900 sellers on the platform achieved sales worth Rs 1 crore each.
- The platform saw a significant increase in the adoption of digital payment methods.