How to Create a Gamified Design?

A Gamified design can be created using following ways:

1. Map the User Journey:

The first step is to gain a deep understanding of your user’s needs and objectives within your application or website. By mapping out their journey, you can identify the various milestones, break these milestones into use goals that we can later use to create game mechanics.

2. Choose Game Mechanics:

Once we have identified the user goals, now we can select game mechanics that complement and enhance the user experience. Some popular elements include badges (for accomplishments), leaderboards (for friendly competition), avatars (for visual representation of users), and progress bars (for showing advancement towards a goal).

3. Rewards and incentive mechanism:

The next step is to introduce reward systems that resonate with our audience so that we can keep them motivated, these rewards can be tangible like discounts or prizes, or intangible like recognition, status, or a sense of achievement.

4. Learner centered mindset:

Although gamification uses game mechanics, throwing a point earning system and leaderboards at your users is not effective gamification. Our top priority when designing a gamified solution is the goals of the learner. This is a learner centered mindset. In order for gamification to be successful, make sure that there is an alignment between the user goals and the business goals.

In the ever-evolving landscape of user experience (UX), designers are constantly seeking innovative ways to captivate and engage their users. One such approach that is popular among many professional UX designers is Gamification, the strategic integration of game-like elements into non-game contexts like web design. Gamification is the process of applying game mechanics and principles in non-game settings, such as websites, applications, or digital platforms in order to drive audience engagement and improve the user experience. In this article, we will discuss what Gamification is and why it is important for UX design.