What is Cloaking in SEO?
In terms of search engine optimization (SEO), cloaking is the process of showing content or information to users that is different from what is shown to search engine crawlers, such as spiders or bots, to boost a website’s ranking for specific keywords. Also, by showing a version of the page to search engine bots that meets the requirements to improve ranking while displaying different material to visitors as per requirement, this technique is used to move up in the ranking against a specific keyword. Cloaking is among the numerous variations of black hat SEO like a collection of tactics intended to take some types advantage of holes in search engine optimization. Some other forms of black hat SEO include keyword stuffing, sneaky redirect, and content automation.
What is Cloaking in SEO?
Search Engine Optimization (SEO) techniques like cloaking are used for various purposes to present visitors and search engines with alternative content. To achieve this technique, one version of a webpage is displayed to users while another is shown to search engines as a result. Also, cloaking is a technique that is used to manipulate search engine rankings by delivering relevant information to search engines as per requirement and optimizing the actual content for consumers based on their query.
Table of Content
- What is Cloaking in SEO?
- Different types of cloaking and how it is done?
- Permitted Ways to Implement Cloaking in SEO
- What is Google Penalty for Clocking?
- Why Should You Avoid Cloaking in SEO?
- How to find out whether a website is Cloaking?
- How to avoid Cloaking?
- Conclusion: