of our Favorite Open-Ended Questions to ask Customers
Here are five open-ended questions you can ask customers to get valuable feedback:
1. “In your own words, what could we do to improve your experience with our [product/service]?”
2. “What was the most frustrating part of your recent interaction with our company?”
3. “What is the one thing you would like us to keep doing (or start doing) to better serve you?”
4. “Can you tell me about a time when we exceeded your expectations?”
5. “If you could recommend our [product/service] to a friend, what would you tell them?”
Open-Ended Questions – Examples
Open-ended questions are great for starting conversations and getting meaningful answers. They let people express themselves fully, unlike closed-ended questions, which only have specific answers.
Using open-ended questions in your survey helps you get detailed insights directly from respondents. While closed-ended questions are useful too, using both types gives you a complete picture to make important business decisions, solve immediate issues, and plan for the future.
In this post, We will discuss What are Open-Ended Questions, the difference between open-ended & closed-ended, and Open-Ended Questions – Examples used in the survey.