Bluecore

Bluecore is the best salesforce app that allows you to move information between sales platforms and email campaigns. It enables you to send email campaigns tailored to the customer’s actions.

Features

• The expert team can set up the account and keep it running.
• Collect customer information based on shopping habits and email interactions.
• Create marketing strategies that are in line with your preferences.
• Maximize the reach of email by testing two variants against the recipients.

Pros

• Come up with an intelligent system to get insights into how customers will interact with the brand differently.
• Populate the body of email campaigns and personal information based on the customer traits.

Cons

• No free version or trial is available to try out the tool.
• Learning curves exist for new users.

Link: https://www.bluecore.com/

Suppose you want to automate the marketing tasks. In that case, you need to use pioneering apps for Salesforce Marketing Cloud, which is a digital marketing platform used to automate marketing across email, mobile apps, social media, and SMS.

Many companies would invest in the Salesforce marketing cloud to have all marketing channels on which they are promoting their products and services in one place. Marketers can send personalized messages on different channels at the right time. The Salesforce Marketing Cloud is not built on the Salesforce platform. Instead, connectors are used to sync data between the SFMC account and Salesforce org.

There are 10 best apps available for the Salesforce marketing cloud. These will deliver personalized campaigns that provide audiences with the best online experiences. Companies can engage customers based on their behaviour with their products or services.