Features of Surveys
1. Measurable Data: The data collected through surveys should be quantifiable or measurable. This is typically achieved by providing participants with a set of predetermined answers to choose from. By ensuring that responses are measurable, researchers can easily analyze and conclude the data gathered.
2. Thoughtful Question Design: Before crafting a survey, careful consideration must be given to the design of survey questions. It’s crucial to pinpoint the specific information you aim to obtain. Crafting clear and precise questions helps prevent participant confusion and ensures that the collected data aligns with the research objectives.
3. Utilization of Multiple-Choice Questions: Surveys frequently employ multiple-choice questions as they facilitate the collection of measurable data. Open-ended questions introduce numerous variables that may be challenging to control, complicating the data analysis process. By utilizing multiple-choice questions, researchers can maintain control over the variables and streamline data collection and analysis.